NDTO leads Mission to Paris for SIAL Food Innovation Show
Posted on November 9, 2022
This past October, NDTO led a trade mission to Paris, France, for five ND companies to highlight their specialty crop and pulse products to European buyers and beyond. A new tradeshow for NDTO, SIAL Pairs is the world's largest food and innovation show, with exhibitors and more than 300 000 visitors from over 200 countries. The show is a must-see for industry leaders worldwide.
Five ND companies were excited to exhibit throughout the week at SIAL Paris from October 15-19. The show touts innovation and information exchange in cutting-edge food and beverage products and their ingredients. For ND, this was an excellent opportunity to highlight the food ingredients the state has to offer. With ever-increasing quality, efficiency and competitiveness on the global stage, ND producers and processes are well-established to bring premier ingredients to European markets.
The theme of the show this year was "Own the Change," with a focus on the evolution of food and its ingredients. Not only with new product offerings but show highlights new and more efficient ways to use the food. "With the shifting agribusiness practices and technology, it is important for North Dakota companies to be present and prepared to assist with how to continue to feed the globe. The state and its producers and processors are well-positioned and have great potential to support additional markets worldwide," explains Lindsey Warner, NDTO's Director of Operations. Warner efficiently led the mission and supported the ND companies, some for the first time at an international food show. Navigating such large shows can be a challenge, but the opportunities are immense. ND companies showcased a variety of products, including many dry beans like pinto, black, cranberry, lentils, and peas.
The SIAL Paris show was a great opportunity to show how much North Dakota has to offer global markets and a significant player in so many high-demand pules crops. We look forward to hearing more about how the show will impact producers and processors right here in ND.