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March Trade Talk: Increasing Exports Through Innovation

“Is your company innovative?” Innovation is the creation and execution of ideas that matter to the marketplace.  How well are you doing at that? Few companies actually pursue true innovation because of the time and risk involved in creating and executing ideas that are new to a marketplace. Innovation Engineering Systems is a unique innovation system that will speed up ideas to market by six times and decrease risk by 30-80 percent.

Come and learn how to implement your own Innovation Engineering System for your company Wednesday, March14, at the Increasing Exports Through Innovation Trade Talk.

INNOVATION ENGINEERING SYSTEM:

The Innovation Engineering System has been developed over the past 25 years by Eureka! Ranch International, a U.S.-based innovation R&D company that works for the world’s largest corporations as well as thousands of small companies around the world.  The system is based on quantitative studies about the driving factors in the success and failure of over 26,000 innovations and 6,000 innovation teams at top companies like Nike, Walt Disney, Procter & Gamble, Hewlett Packard, Johnson & Johnson and American Express.  The success factors were then adapted and reproduced for small to mid-sized companies through a four year process of working with over 7,000 leaders of companies associated with the National Institute of Standards and Technology (NIST) Manufacturing Extension Partnership (MEP) network. The Dakota MEP is now bringing this innovation engineering system to companies in North Dakota.

Nine separate studies by the Department of Commerce, NIST, MEP and Georgia Tech have found that companies with a primary focus on innovation realize 50-100 percent greater growth in sales and profits.  Attend the Increasing Exports Through Innovation Trade Talk to help your company realize this opportunity.

WHAT YOU’LL LEARN:

  • How to create new ideas that are unique and add value to the market
  • How to define and discover ideas that matter at six times the speed and 30-80 percent less risk
  • How to build a company culture of “innovation.”  How every employee, every week can be thinking and taking action on innovations
  • How to get increased revenue and profit from ideas in as little as 30-90 days
  • How to stimulate your mind for more and better idea creation
  • How to build an idea pipeline that will help you create and control your company’s future, beat your competitor to market and position your company as an innovation leader in your industry
  • How a system of innovation can improve employee performance and employee income – helping you attract and keep the best employees

WHO SHOULD ATTEND:

Company owners, CEO’s, the executive team and all department managers.

EVENT INFORMATION:

Increasing Exports Through Innovation
Date: Wednesday, March 14, 2012
Time: 9:00am-12:00pm
Location: Holiday Inn – Mezzanine I & II
3803 13th Ave. S., Fargo, ND
Cost: $30 for NDTO Members
$60 for non-members 

Please RSVP By Friday, March 9, 2012

PRESENTERS:

Randy Schwartz, Center Director and CEO, leads the development and operation of the Dakota Manufacturing Extension Partnership (Dakota MEP) – an affiliate of a unique, public and private national system dedicated to domestic manufacturing.

Richard Johnson is the founder and CEO of 21st Century Marketing Systems, Inc. an affiliate of Dakota MEP.  Richard has been working with manufacturers implementing “lean” marketing principals and strategies throughout North Dakota and helping companies grow sales and profits through innovative marketing strategies.  Richard has been a regular presenter and trainer at the Export Tech workshops jointly sponsored by The North Dakota Trade Office, US Commercial Services and The Dakota MEP.

This event is sponsored by Dakota MEP.

Bremer Bank